Innovative Ideas of Students Rewarded at Bi-Fikir KAP for the 6th Time

Anadolu Group's Bi-Fikir KAP (Plan Your Career at Anadolu Group), aimed at bringing university students' innovative and creative ideas to life, was held for the 6th time this year. The final event of Bi-Fikir KAP, implemented with the participation of university students as part of Anadolu Group's innovation program, took place at the Anadolu Group Headquarters. The event was attended by the top management of Anadolu Group, university students, and mentors. Presentations were made for the 10 projects that successfully completed the semifinals and advanced to the finals. This year's winner was Akıllı Şef, partnered with Migros; second place went to AGCharge, partnered with Anadolu Isuzu; and third place was awarded to Enature, partnered with Anadolu Efes and Migros. The winners received cash prizes of 60,000 TL for first place, 40,000 TL for second place, and 30,000 TL for third place. 

Burak Başarır, CEO of Anadolu Group, emphasized that investments in youth are among the most valuable steps for the future. He stated, “Through our innovation program Bi-Fikir, which is one of the most significant symbols of Anadolu Group's innovative and entrepreneurial spirit, we continue to create value with ideas from both our group employees and university students. Since opening our program to university students six years ago, Bi-Fikir KAP has garnered great interest from young people. This year alone, we received 530 project proposals. We place great value on every idea and project that contributes to our collective mind. As Anadolu Group, we will continue to create for our future and encourage our youth in this regard.” 

In six years, there have been 1,604 project applications 

Over six years, Bi-Fikir KAP received a total of 1,604 project proposals from students in 353 departments across 194 universities in Turkey. Ten student groups that participated in the program secured internship and job opportunities, while nine projects were implemented. This year, the program received 530 proposals from university students. Ideas from university students were collected through the website www.kap.bi-fikir.com. After gathering feedback from Anadolu Group companies on the projects, 10 project proposals were selected to participate in the innovation camp from the 20 projects that advanced to the semifinals. During the innovation camp, team members of the relevant projects received training in customer analysis, idea implementation, marketing, and prototyping. Expert mentors from the relevant companies were assigned to the selected projects. Following this process, the 10 teams qualified to compete in the Bi-Fikir KAP final. After presentations during the final, the most successful three projects were determined based on evaluations by jury members from Anadolu Group companies.